A guide to the BBA (Bachelor of Business Administration)

Would you like to learn in an international environment? Are planning a career overseas? If so, then the BBA might be just for you. The business school IPAG offers you a BBA: a three-year course with various specialisations and a strong international focus. We take a closer look at a course that remains little known but is rapidly gaining popularity.

What is a BBA?

The BBA, or Bachelor of Business Administration, is a post-secondary course that can be completed in three or four years, depending on the business school. It gives secondary school graduates a comprehensive understanding of the worlds of management and business. The content of a BBA course is formatted according to an international model. This type of course meets the needs of students who are planning an international career. You can find out what’s on offer at IPAG by reading the course description for the Bachelor of Business Administration.

What are the differences between a bachelor’s degree and a BBA?

Both bachelor’s courses and the BBA provide the same general teaching, such as management, finance, human resources, business, accounting and marketing. Following graduation from either, you may then choose to take an MBA course.

Bachelor’s are general courses that include options to specialise, while the BBA is a 100% international course. During the BBA course, some or all of the lessons are given in English, to enhance employability abroad. Furthermore, the study environment promotes interculturality and foreign language speaking with students of various nationalities. With certain courses, like the one run by IPAG, lessons are given by native English speakers.

One of the main reasons to choose the BBA is that it offers a chance to  study abroad and earn a double degree with partner schools in other countries. The business school IPAG offers two double-degree courses with:

• Nottingham Business School in the United Kingdom;
• University of South Wales, with option of taking this course at the IPAG campus in Nice.

Why take a BBA?

A BBA offers the opportunity to become bilingual through lessons given in English, semesters spent overseas and the various internships in international companies. Beyond the common learning foundation, this type of course offers many specialisations with a view to getting students ready for the world of work.

After graduating from the BBA, students may choose to continue their studies with a master’s or embark on an international career in the areas of management, business or finance. Thanks to the international reputation that the BBA enjoys, as well as the various experiences of working abroad it offers, these courses are highly valued by recruiters and they open up a huge range of career opportunities for students. After earning a Bachelor of Business Administration, young graduates can look forward to rapid career growth and an attractive salary.

What is the reputation of the BBA in France and internationally?

In terms of academic recognition, BBA courses are certified by the French Ministry of Higher Education and are included in the French RNCP system, a list of qualifications approved by the French Ministry of Work. This recognition certifies all of the knowledge, skills and abilities learned during the course.

BBA course run by IPAG offers a chance to earn a double degree in three years: one awarded by IPAG and a Bachelor of Honours awarded by a prestigious British university (University of South Wales or Nottingham Business School), opening up the path to a masters in an English-speaking country.

What educational pathways and career opportunities does a BBA open up?

Following a BBA course, graduates can continue their studies with a masters-level course, such as an MSc (Master of Science), a specialised masters, an academic masters, or an MBA. By going down this path, you can further specialise, enhance your employability and increase your value on the job market.

Students can also directly enter the world of work with positions overseas or in an international environment. Another option available following a BBA is to start your own company. Many of our students choose the BBA because it enables them to embark on the adventure of entrepreneurship.

So, what to do after a BBA? A wide range of positions will be open to you, varying according to your specialisations and work experience, such as international business executive, business developer, sales executive, marketing project manager, product manager, web project manager, and the list goes on...

How to enter the BBA at IPAG?

Which baccalaureate opens access to a BBA at a business school? It is possible to apply to enter the first year of the BBA course after earning a school leaving qualification of any type. However, the vast majority of successful applicants have taken a general baccalaureate. For the course leading to a double degree, students must pass the TOEFL (minimum level 550) or IELTS (level 6 or 6.5, depending on the chosen double degree) tests.

Following a BBA, many students continue their studies to master’s level. Why take an MBA? A master’s level course offers you the chance to develop high-level managerial skills, enter executive positions and allow time for your career plan to mature. Discover the MBA run by our business school.