Prof. Mohamed Akli Achabou: ‘Mode Durable’ awarded the FNEGE label & winner of the EFMD-FNEGE CSR Prize

IPAG Business School congratulates Professor Mohamed Akli Achabou on the recognition of his book ‘Mode Durable’ by the FNEGE. The book has been labelled by the Collège de Labellisation of the FNEGE (Fondation Nationale pour l'Enseignement de la Gestion des Entreprises) in the Manuel de l'enseignement supérieur de management category.

The FNEGE jury also awarded the book the prestigious EFMD FNEGE Prize for the best management textbook in the special Corporate Social Responsibility (CSR) category, at the FNEGE Prize ceremony on 11 June 2025 in Paris. This award recognises academic excellence and commitment to responsible management practices, values that are dear to our school.

This book, co-written with Sihem Dekhili and Valérie Guillard, takes an in-depth look at the challenges of sustainable fashion. It is divided into four main sections:IPAG Business School congratulates Professor Mohamed Akli Achabou on having his book ‘Mode Durable’ recognised by the FNEGE.

1. Characterising fashion and its challenges
2. Managing sustainable fashion: towards a business model aligned with consumer expectations
3. Integrating sustainability into the heart of fashion: operationalising it through the marketing mix
4. Luxury, spearheading more sober fashion