Maria-Giuseppina BRUNA - Dean of Research & Full Professor of Management

Dean for Research, Dissemination, and Impact, IPAG Business School ǀ Full Professor of Management, Accredited to Supervise Research ǀ Founder and Director of the IPAG Chair “Towards an Inclusive Company”

Contact

Email: mg.bruna@ipag.fr

Phone: +33 1 5363 3600

Campus: Paris

Complete CV

Education

2022 : Accreditation to Supervise Research in Management [Habilitation à Diriger les Recherches ; HDR] ; University Paris-Dauphine-PSL.

2013: Ph. D in Sociology of Organizations, University Paris-Dauphine

2009: M.A in Management and Social Sciences, Université Paris-Dauphine

Biography
Selected publications
Professional experiences

Full Professor in Management & CSR Accredited to Supervise Research, an acknowledged specialist on CSR and diversity strategies driving, monitoring and assessment, organizational forecasting and inclusive management, as well as an expert of the Social/Environmental/Financial Performance relationship and social change impact, Maria Giuseppina serves as Dean for Research, Dissemination, and Impact at the IPAG Business School, where she sits at the Executive Committee.

Reporting to the Managing Director, she designs and supervises the school’s “Research & Development, Dissemination & Knowledge Transfer” strategy as well as its “CSR – Equality-Diversity-Inclusion & Impact” policy. She endorses the hierarchical supervision of the IPAG’s Research Axes, Research Chairs and Executive Education Department as well as of the “European Programs” Hub, the Entrepreneurship System, the Inter-Campus Library and the “Social Innovation & Inclusion” Task-force. She chairs the IPAG’s European Projects Committee (in charge of discussing and arbitrating European Project opportunities as well as monitoring and evaluating a dozen European Projects in which the school is involved). Jointly with the Dean for Faculty, she co-supervises and co-manages the IPAG’s Permanent Faculty.

As a member of the IPAG’s Executive Committee, she leads or is involved many corporate projects (in the fields of strategic management, research funding, accreditation processes, resource optimization, HRM & EDI issues, etc.). In line with her personal values and congruently with her areas of expertise, she leads the IPAG’s “CSR, Egality-Diversity-Inclusion” policy, awarded by the « PRME Advanced Signatory » status (since 2019), the BSIS [Business School Impact System] label (FNEGE-EFMD since 2020).

Prof. Maria Giuseppina Bruna has founded in 2016 and has been leading since the IPAG Chair “Towards an Inclusive Company”, an international and interdisciplinary platform for basic, applied and action- research, scientific expertise, advisory missions, executive training, and academic production, addressing the challenges of inclusion, sustainability, agility, and resilience at work. In this framework, she serves as Executive and Scientific Director of a dozen of action-research programs, carried out with the support of Institutions [such as UNDP and European Commission] and Companies [such as: Foundation Equality-Gender Diversity and its sponsors: AXA, ENGIE, ORANGE, MICHELIN; Foundation MICHELIN; VYV Group; AGEFIPH; CFTC Transports; CBRE Group; TOTALEnergies Group; CAMFIL Group; FNCS…]. A senior scholar engaged in Research-to-Pedagogy-to-Business-to-Society, Prof. Bruna serves as Scientific Director of the IPAG Executive Masters “Management & CSR” and of the “Management & Ecological and Energy Transition” (IPAG/E5T).

An expert for the United Nation Platform for Road Safety and Sustainable Mobilities [UNRSF], she seats at the Executive Committee of the ENGIE’s Foundation Acting for Employment and at the Advisory Committee of the French Association of Diversity Managers. Past member of the Governmental Group of Experts on Struggle against Discriminations at Work, she serves as a regular “Anti-discrimination, Diversity & Inclusion” Expert for French Ministries.

An Associate Editor of Finance Research Letters (ELSEVIER), an Associate Editor of Journal of Knowledge Management, a Deputy Editor-in-Chief of Management & Sciences Sociales (Humanisme & Gestion), a member of the Editorial Board of Gestion 2000 (ICHEC, Belgium) as well as of the Scientific Committee of Question(s) de Management, Prof. Bruna has edited (or is editing) 20 special issues of academic journals (Finance Research Letters, Journal of Organizational Change Management, Research in International Business & Finance, Journal of African Business, Environmental Economics and Policy Studies, Management International, Relations Industrielles Industrial Relations, Gestion 2000, Management & Avenir, RIPCO, Question(s) de Management, RIMHE, Management & Sciences Sociales, Revue Française de Gouvernance d’Entreprise…).

An active senior researcher, Maria Giuseppina authored more than 65 academic articles, published in international reviews (European Management Review, Small Business Economics, International Review of Financial Analysis, Journal of International Financial Markets, Institutions and Money, Annals of Operations Research, Economics Letters, Finance Research Letters, International Journal of Entrepreneurship and Small Business, Management International, Journal of Applied Accounting Research, International Journal of Entrepreneurship and Small Business, Journal of Management and Governance, Management & Avenir, RIMHE, Management & Sciences Sociales, Recherches en Sciences de Gestion, RIPCO, Question(s) de Management, Gestion 2000, RFGE…) and scientific books ( Wiley, Emerald, Edward Elgar, La Découverte, PUL, EMS, Vuilbert, ISTE…).

On behalf of the Fondation Nationale pour l'Enseignement de la Gestion des Entreprises [FNEGE], and under the aegis of Prof. Jérôme Caby (Managing Director, FNEGE) and Prof. Charles-Henri Besseyre des Horts (leader of the Cercle des Entreprises de la FNEGE), she has co-led and co-published with Prof. Laurent Cappelletti (CNAM) an Institutional & Research Report on forecasting of organisations and management in the era of transitions.

As a very committed fellow in institutional, social and managerial fields as well as personally involved in the research-business-society dialogue, Maria Giuseppina, who contributes to social-change-by-science, either wrote or directed more than 120 Institutional Reports, White Papers and Business Expertise Deliverables, delivered more than 120 Action-Research programs, Advisory Missions and Executive Conferences, benefitting to more than 65 International Organizations, Public Administrations, Companies, Local Authorities, Trade Unions, Foundations, Professional Clubs and Associations.

A socially-sensitive researcher, Maria Giuseppina regularly appears in media (L'Express, Le Monde, Les Echos, Les Echos Start, Ouest France, RFI etc.) to disseminate the fruits of her research. She sits on the Research Jury (articles and theses) of the French Association of Diversity Managers.

Distinguished with several awards, cited in 2016 among the 100 Leaders in Human Capital Management by the Magazine Décideurs, Prof. Bruna holds a Ph.D. in Sociology of Organizations from University Paris-Dauphine where she has defended her Accreditation to Supervise PhD Thesis in Management, under the supervision of Prof. J. F. Chanlat, on February the 14^th 2022.

A regular member of PhD and Accreditation to Supervise Research Committees, Prof. Bruna has co-supervised a PhD thesis on the crossed challenges of digitalization and inclusion (University Paris-Nanterre) and is currently co-supervising three PhD in management at the University of Montpellier on the inclusive networks, on the social inequalities in the algorithms for educational orientation and on the promises and challenges of brotherhood in the luxury hotel-catering SMEs.

Rai, V., Bruna, M. G., Hunjra, A. I., et al (2024). COVID-19 literature in Elsevier finance journal ecosystem. Economics Letters, 111905.
Tchankam, J. P., Tchagang, E., Sahut, J. M., & Bruna, M. G. (2024). Gender identity and entrepreneurial self-efficacy. International Journal of Entrepreneurship and Small Business, 53(4), 425-448. https://www.ipag.edu/en/node/1388/edit
Pan, J., Hunjura, A. I., Bruna, M. G. et al. (2024), Shaping sustainability: How corporate reputation can be enhanced under climate change conditions. Finance Research Letters, 62, 105174.
Hunjra, A. I., Azam, M., Bruna, M. G., & Bouri, E. (2023). A cross-regional investigation of institutional quality and sustainable development. Journal of International Financial Markets, Institutions and Money, 84, 101758.
Bruna, M. G., & Lahouel, B. B. (2022). CSR & financial performance: Facing methodological and modeling issues commentary paper to the eponymous FRL article collection. Finance Research Letters, 44, 102036.
Rouine, I., Ammari, A., Bruna, M. G. (2022). Nonlinear impacts of CSR performance on firm risk: New evidence using a panel smooth threshold regression. Finance Research Letters, 102721.
Hunjra, A. I., Azam, M., Bruna, M. G., Verhoeven, P., & Al-Faryan, M. A. S. (2022). Sustainable development: The impact of political risk, macroeconomic policy uncertainty and ethnic conflict. International Review of Financial Analysis, 84, 102370.
Hunjra, A. I., Azam, M., Bruna, M. G., & Taskin, D. (2022). Role of financial development for sustainable economic development in low middle income countries. Finance Research Letters, 47, 102793.
Bruna, M. G., Loprevite, S., Raucci, D., Ricca, B., & Rupo, D. (2022). Investigating the marginal impact of ESG results on corporate financial performance. Finance Research Letters, 47, 102828.
Ben Lahouel, B., Ben Zaied, Y., Yang, G., Bruna, M. G., Song, Y. (2021). A non-parametric decomposition of the environmental performance-income relationship: Evidence from a non-linear model. Annals of Operations Research, DOI: https://doi.org/10.1007/s10479-021-04019-x
Biga-Diambeidou, M., Bruna, M. G., Dang, R., & Houanti, L. H. (2021). Does gender diversity among new venture team matter for R&D intensity in technology-based new ventures? Evidence from a field experiment. Small Business Economics, 56(3), 1205-1220.
Bruna, M. G., & Nicolò, D. (2020). Corporate Reputation and Social Sustainability in the early stages of start-ups: a theoretical model to match stakeholders' expectations through Corporate Social Commitment. Finance Research Letters, 101508.
Bruna, M. G. (2020). Du diagnostic stratégique à l’alignement : explorer les conditions d’efficience d’une démarche RSE. Introduction critique au cahier spécial ‘Nouvelles frontières de la RSE’. Gestion 2000, 37(6), 67-85.
Lahouel, B. B., Bruna, M. G., & Zaied, Y. B. (2020). The Curvilinear Relationship Between Environmental Performance and Financial Performance: An Investigation of Listed French Firms Using Panel Smooth Transition Model. Finance Research Letters, 101455.
Manita, R., Bruna, M. G., Dang, R., & Houanti, L. H. (2018). Board gender diversity and ESG disclosure: evidence from the USA. Journal of Applied Accounting Research.
Bruna, M. G., & Bazin, Y. (2018). Answering Levinas' call in organization studies. European Management Review, 15(4), 577-588. DOI : https://doi.org/10.1111/emre.12137

Principal academic responsibilities

Since September 2023: Dean for Research, Dissemination and Impact and member of the Executive Commitee of the IPAG Business School. With supervision on the school's Research Axes, Research Chairs, Executive Education Department, “European Programs” Hub, Entrepreneurship System, Inter-Campus Library and “Social Innovation & Inclusion” Task-force. Co-supervision and co-management of the IPAG’s Permanent Faculty (with the Dean for Faculty).
Depuis Septembre 2023 : Directrice de la Recherche, de la Valorisation et d’Impact et membre du Comité de Direction de l’IPAG Business School. Avec tutelle hiérarchique sur les Axes de Recherche de l’École, les Chaires, le Service Formation Continue, le Pôle exécutif des Programmes Européens, les Incubateurs et Projets Entrepreneuriaux ainsi que le Service Documentation. Elle assure la co-tutelle hiérarchique et le co-management de la Faculté permanente de l’Ecole avec le Doyen de la Faculté.
February 2023-August 2023: Co-Dean for Research & Faculty at the IPAG Business School, in charge of supervising (with Prof. André Boyer) Research strategy as well as Faculty management.
November 2021 - August 2023: Dean for Research & Development, Endowed Chairs, Executive Education & CSR at the IPAG Business School and member of the Executive Committee.
2018-2021: Director for Ethics, CSR and Social Research and member of the Executive Committee, IPAG Business School.
2017-2018: Director of Ethics & CSR, IPAG Business School.
Since 2016: Founder and Director of the IPAG Chair “Towards an Inclusive Company” [a dozen of action-research programs, supported by the Foundation Equality-Gender Diversity (AXA, ENGIE, ORANGE, MICHELIN), the VYV Group, the French Institute Chartered Accountants and Auditors (IFEC), the AGEFIPH [the French Agency for Disabled People’s Inclusion at Work], the MICHELIN Foundation, the Trade Union CFTC Transports, the CBRE France Group, the TOTALEnergies Group, the CAMFIL Group, the AGEFIPH, the Federation of Senior Managers and Energy Directors (FNCS) etc.].
Since 2016: Full Professor in Management & CSR at the IPAG Business School [Accredited to Supervise Research in Management since February 2022].
2014-2015: Professor-Researcher, ISTEC Paris.

Additional academic functions

Since June 2022: Scientific Director of IPAG Executive Master “Management & Ecology and Energy Transition” (IPAG /E5T Foundation).
Since 2017: Scientific Director of the IPAG Executive Master “Management & CSR”.
2014-2020: Scientific Leader of the Diversity Program, IMT Mines Albi. Program distinguished by the Victory of Human Capital Leaders 2015 (“Public Company” Category) and by the 2017 CSR Challenge Trophy (“Citizen Initiative” Category).
2011-2018: Lecturer, Ecole Nationale d’Administration.

Other Institutional and Executive Responsibilities

2023-2024: Co-scientific director and co-author (with Prof. Laurent Cappelletti, CNAM) of the Institutional & Research Report on forecasting of organisations and management in the era of transitions, commissioned by the Fondation Nationale pour l'Enseignement de la Gestion des Entreprises [FNEGE] and its Club of Business Partners (under the aegis of Profs. Jérôme Caby and Charles-Henri Besseyre des Horts), FNEGE, 2023-2024.
Since 2022: Expert for the United Nations Platform on Road Safety and Sustainable Mobility [United Nations Road Safety Fund / UN Economic Commission for Europe].
Since 2022: Member of the United Nations “Road Safety and Education” and “Gender and Road Safety” Commitment Committees.
Since 2020: Member of the International Scientific Committee, Collana di studi sull’imprenditorialità e l’innovazione sociale, Centro di Ricerca MEDAlics dell'Università Dante Alighieri (Italie) & Casa editrice FrancoAngeli.
Since 2020: Member of the Board, International Institute for Social Audit.
Since 2016: Member of the Scientific Committee of the French Association of Diversity Managers [AFMD].
Since 2013: Member of the Board (Executive Committee) of the Foundation ENGIE Acting for Employment.
Since 2013: Senior Consultant in Diversity Management, CSR, Change Management fields [senior advisory and scientific advisory for top-executives of 55 world-wide institutions and companies].
2018-2021: Member of the Steering Committee, French Governmental Taskforce on “Anti-discrimination testing”, French Ministry of Territorial Cohesion.
2014-2020: Member of the Governmental Group of Experts on the Struggle against Discriminations at Work [French Ministries of Labour and Social Cohesion].
2017-2018: President of Study-Group ‘Education & Armies’, Commission Army and Youth [French Ministry of Armed Forces].
2017-2019: Member of the Commission Army and Youth [under the aegis of the French Ministry of Armed Forces, appointed by the French Ministry of Higher Education & Research].

Scientific and editorial responsibilities

Since 2024: Associate Editor, Journal of Knowledge Management (EMERALD).
Since 2024: Member of the Scientific Committee, Question(s) de Management (EMS).
Since 2022: Member of the Editorial Committee, Management & Prospective (Institut catholique des hautes études commerciales, Bruxelles).
Since 2020: Associate Editor, Finance Research Letters (ELSEVIER)
Since 2015: Deputy Editor-in-chief, Management & Sciences Sociales (Humanisme & Gestion
Since 2014: Responsible for the "PhD Theses review..." column, Question(s) de Management.

Guest Editorship

M. G. Bruna &, A. Hunjura, Social Finance: New Challenges and Paradigms, Research in International Business and Finance, to be published in 2025.
M. G. Bruna, M. Biga-Diambeidou, V. Swaen, A. Hunjura, Social Regulation and Sustainability: The Next Act, Journal of Organizational Change Management, to be published in 2025.
M. G. Bruna, M. Biga Diambeidou, J.-P. Tchankam, D. Ogilvie, A. Mbengue, Decrypting the CSR promises, challenges and practices in the SMEs, start-ups, and intrapreneurial initiatives, Journal of African Business, to be published in 2025.
M. G. Bruna & M. Bonnet, Les promesses, les défis et les dilemmes de l’ESS. Un management en contexte de complexité en quête d’alignement (cahier thématique), Management & Sciences Sociales, to be published in 2025.
M. G. Bruna & A. Jahmane (dir.), « The new perspectives on Corporate Social Performance: firm’s resilience, post-shock rebound, risk mitigation and organizational regulation », Finance Research Letters, papers published in 2022 and 2023, special article collection to be published in 2024.
M. G. Bruna & S. Boubaker, « Gouvernance éthique et RSE : les deux rives d’un même fleuve ? », Revue française de gouvernance d’entreprise, n°28-29, 2023.
M. G. Bruna & B. Ben Lahouel, « Inclusive Growth, Shared Prosperity, and Innovative Partnership », Special Issue, Environmental economics and policy studies, papers published in 2022 and 2023.
M.G. Bruna, J.-F. Chanlat, & M. Özbilgin (dir.) (2021). Les promesses et les défis de la confiances, Cahier spécial de Management International, Numéro régulier / Vol. 25 – Nº6, 2021, pp. 7-60.
M. G. Bruna & B. Ben Lahouel, «CSR & Financial performance: facing methodological and modeling issues», Special Section, Finance Research Letter, 2021.
Z. Yanat & M.G. Bruna, «Les promesses et défis de la diversité», Management & Sciences Sociales, December 2020.
M. G. Bruna & Z. Yanat (coord.), Numéro spécial Éthique, diversité & inclusion : défis sociétaux et pratiques innovantes dans l’enseignement supérieur, RIPCO, XXVI(66), 2020.
M. G. Bruna (dir.), Cahier spécial ‘Nouvelles frontières de la RSE’, Gestion 2000, vol.37, n°6, pp.144, 2020.
M. G. Bruna (dir.), Cahier spécial ‘Les nouveaux défis de la RSE’, Gestion 2000, vol.36, n°1, pp.113, 2019.
M.G. Bruna et B. Ben Lahouel (dir.), Cahier spécial ‘Question(s) d’Éthique et de Prospective’, Question(s) de Management, n°24, pp.63-197, July 2019.
M. G. Bruna (coord.), “Transmuer les contraintes institutionnelles en opportunités économiques. Un éclairage caléidoscopique sous le prisme de la complexité", Management & Avenir, n°98, 2017.
Z. Yanat & M. G. Bruna (coord.), RSE et éthique. Impacts sur l’enseignement du management, dossier thématique, Management & Sciences Sociales, n°21, 2017.
M. Brasseur, M.G. Bruna, J.-M. Peretti & Z. Yanat, Quand la résolution en entreprise de la difficile équation entre l’égalité et la diversité passe par la fraternité, RIMHE, n°20, 2016.

PhD Supervision & PhD Jurys

Supervised PhD already defended

Co-supervisor (with Prof. Faouzi BENSEBAA) of the PhD in Management of Mrs. Mounira EL BOUTI on the topic “La perception par les collaboratrices des effets de la transformation numérique sur l’inclusion des femmes dans les organisations”, University Paris-Nanterre, defended in June 2024.

Supervised PhD in progress

Co-supervisor (with Dr. Marion POLGE) of the PhD in Management of Mr. Marc RIVAULT on inclusive networks, University of Montpellier (from November 2020).
Co-supervisor (with Prof. Florence RHODHAIN) of the PhD in Management of Mrs. Leila OUEDRAOGO on the social inequalities in scholar-orientation algorithms, University of Montpellier (from November 2023).
Co-supervisor (with Dr. Marion POLGE) of the PhD in Management of Mrs. Claire CONAN-VRINAT on the brotherhood in luxury hotel-catering SMEs, University of Montpellier (from November 2024).

Accreditation to Supervise Research & Thesis Juries:

Member of the Defense Committee for the Accreditation to Supervise Research of Mr. M. Abderrahman JAHMANE on the topic “The CSR as a structuring paradigm and change management lever”, supervised by the Prof. Faouzi BENSEBAA, University Paris-Nanterre, July the 16^th 2023.
Member of the PhD Defense Committee in Management of Mrs. Mounira EL BOUTI on the topic: “Female employees' perception of the effects of digital transformation on the inclusion of women in organization”, University Paris-Nanterre, June the 21^th 2024.
Referee and member of the PhD Defense Committee of Mr. Rochdy LAIRI on managerial resilience, thesis in management of Prof. Gilles ARNAUD (Full Professor, ESCP Business School), École Doctorale de Management Panthéon-Sorbonne (ED 559) / ESCP Business School, November the 18th 2023.
Referee and member of the PhD Defense Committee of Mrs. Véronique CSANYI-VIRAG, on the inclusive entrepreneurship with positive impact, PhD in Management under the supervision of Dr. Marion POLGE, University of Montpellier, November the 28^th 2022.
Member of the PhD Defense Committee of Mrs. Emine AMETSHAEVA, PhD Thesis on the topic: "Managing diversity in recruitment as an example of CSR practice in France. The case of non-European foreign students", thesis in management under the co-supervision of Prof. Nicolas ANTHEAUME (University of Nantes) and Dr. Brigitte CHARLES PAUVERS (University of Nantes), University of Nantes, August 30th 2019.