What to do after a bachelor's degree in luxury goods?

02 Sep 2025

Obtaining a bachelor's degree in luxury goods is a key step in an academic career focused on this sector of excellence. This three-year program provides you with a solid foundation in marketing, management, and communication tailored to the world of luxury goods. Once you have obtained your degree, you will have two main options: enter the professional world directly or continue your studies to access positions with greater responsibility.

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Why does the luxury sector offer great career opportunities?

The luxury sector is experiencing significant global growth and is a pillar of the French economy, providing more than 600,000 jobs. Major brands such as LVMH, Chanel, and Hermès dominate the international market in a variety of fields, including haute couture, jewelry, perfumery, hospitality, and gastronomy.

This sector of excellence is constantly looking for qualified professionals, particularly in marketing, commerce, and communications. A bachelor's degree in luxury goods allows you to acquire the fundamental skills needed to understand the specific codes of this demanding world and take your first steps in it.

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What careers can you pursue immediately after completing a bachelor's degree in luxury goods?

A bachelor's degree in luxury goods trains students to be quickly operational thanks to work-study programs and internships. With this three-year degree, you can access several positions in the luxury goods industry:

  • Marketing assistant or product manager, responsible for analyzing trends and participating in the development of product strategies;
  • Community manager or communications officer, developing the digital presence of brands;
  • Sales assistant or sales advisor, representing the brand image to customers;
  • Visual merchandiser, displaying products in stores;
  • Assistant event project manager, organizing product launches or fashion shows.

These positions are excellent springboards for developing your professional experience and gradually progressing to roles with greater responsibility.

  What are the possible further study options after a bachelor's degree in luxury goods?

To gain access to strategic positions more quickly, it is often recommended that you continue your studies to the master's level. There are several options available to holders of a bachelor's degree in luxury goods:

Enroll in a master's program specializing in a specific area of luxury goods (fashion, cosmetics, jewelry, gastronomy)

Pursue an MBA (Master of Business Administration) to strengthen your international management skills

Opt for an MSc (Master of Science) to develop specific technical expertise These programs allow you to deepen your knowledge while specializing in a particular sector of the luxury industry, thereby increasing your value in the job market.

 What are the advantages of a master's degree in luxury goods?

Continuing your studies after a bachelor's degree in luxury goods has several major benefits. First, it gives you access to positions with greater responsibility, such as marketing manager, product manager, sales manager, or store manager. Second, more attractive compensation: while a bachelor's degree graduate can expect to start with a gross annual salary between €28,000 and €35,000, a master's degree holder can expect to earn between €35,000 and €60,000 in their first years of experience.

Finally, a work-study program at the master's level allows you to develop significant professional experience while financing your studies, a considerable advantage in the luxury sector where practical experience is particularly valued.

To give your career a boost after completing a bachelor's degree in luxury goods, IPAG Business School offers several excellent programs tailored to the demands of the sector. You can opt for a Master of Science with specializations in Digital Entrepreneur & Project Manager, Digital Marketing & Data Analysis, or Digital Transformation Manager. These programs allow you to acquire highly sought-after dual skills, combining expertise in luxury goods with digital proficiency.

If you are aiming for management positions, the Master of Business Administration offers four prestigious specializations: International Business Development, Finance & Investments, Digital Strategy Design & Transformation, and Energy & Sustainability Transformation. These five-year programs prepare you for the challenges of international management in the luxury sector and open the doors to the biggest names in the industry.