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  1. Home

Inside IPAG Lab #3: the evolution of the product manager

26 Feb 2020

inside_ipag_lab_isabelle_aime

Isabelle Aimé, researcher and head of the Marketing Department at IPAG is featured in our third edition of Inside IPAG Lab.

"Do we need a product manager in the digital age?" From the historical analysis of this marketing function that has become dominant in organisations to the impact of digital changes on it, Isabelle Aimé talks about her latest research on the subject.

What you might like

08 Dec 2025

  • Rankings
  • The School

Ranking of the best post-baccalaureate business schools Le Figaro étudiant 2026

IPAG Business School confirms the quality and dynamism of its Grande École Programme by ranking 9th in Le Figaro Étudiant's 2026 ranking of post-baccalaureat

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visite_fondation_louis_vuitton

10 Jan 2020

  • Programmes

Our students at the Louis Vuitton Foundation exhibition

"Le monde nouveau de Charlotte Perriand": our students visit the exhibition at the Louis Vuitton Foundation

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Violence_against_women: undertaking to rebuild

02 Feb 2022

  • The School

Violence against women: undertaking to rebuild

In September 2021, Adnane Maalaoui, teacher-researcher and director of the Entrepreneurship and Family Business Center, created the CEFAIRE centre.

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