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Bachelor's Degree in Luxury Management

The Bachelor’s Degree in Luxury Management is open to students commencing their 1st year and who have obtained their baccalaureate. It offers a solid grounding in marketing strategy and sales development applied to the luxury, fashion, beauty and cosmetics industries.

3 year degree
Programme structure
Full time


The Bachelor’s in Luxury Management teaches students to devise a sales and marketing strategy and optimise a business’ performance. Students learn to analyse customer needs and behaviours in the luxury industry to better implement marketing strategies capable of boosting sales revenues.



  • In 1st year on the Paris or Nice Campus
  • In 2nd year on the Paris Campus
  • In 3rd year on the Nice Campus


Course Structure

The Bachelor’s in Luxury Management includes:

  • A 2-year state recognised BTS Degree in Sales Unit Management on the Nice campus
  • Individual career coaching in 3rd year
  • The opportunity to undertake 2 semesters abroad, on the Kunmin or Los Angeles associate campuses.
  • The opportunity to undertake an internship abroad
  • English and Chinese language courses throughout the Bachelor’s


Career Prospects 

  • Product management assistant
  • Events coordinator
  • Visual merchandiser
  • Client relationship manager
  • Department manager


50% graduates get hired by major companies