How to manage business relations properly


  • MAJ 15/11/2024

In Short


  • en intra exclusivement


  • 2 days

Graduation diploma

  • Training certificate

Teaching languages

  • French French
  • Description

  • Trainer Profil

  • Teaching resources

  • Useful Information


How to manage business relationships

Negotiators increasingly find themselves faced with buyers solicited by competitors, caught in their restrictive budgets, trained in so-called "aggressive" purchasing techniques.
Today's negotiator is therefore often led to redouble his efforts to be persuasive and adopt new postures to lock in a contract, to look for new leads to get his client to sign.
The success of commercial relations professionals depends first and foremost on techniques and behaviours adapted to differentiate themselves and succeed. This training aims to enable you to make the most of these methods.


Objectives• Structure and customise your negotiation methods.
• Integrate processes to build a true commercial approach geared towards sustainable success



Frédéric Rossi
Tel: 01 53 63 36 22


Download the application form (in French)



Trainer's areas of expertise:

  • Negotiation and Business Relations, Professional Development, Sales Force Management, Multicultural Negotiation Management
  • Individual and team coaching

Professional experience:

  • Since 2012: Consultant Trainer Coach
  • 2009 - 2012: Store Manager
  • 2002 - 2009: Head of sales department

Teaching resources

  • Combination of presentation of concepts and principles with their technical and operational declination by reviewing the different stages of the commercial relationship.
  • To encourage an optimal appropriation of the method for each of the participants, by experimenting with techniques, during simulations based on concrete cases.

Modalités d'évaluation


  • Quizz de début et fin de formation.

Useful Information

  • Training sessions are organised throughout the year.
  • This module is also offered as a tailor-made module that can be adjusted and adapted (in terms of topics covered, training angle and format) to the requirements of companies and registrants.
  • No pre-requisites are necessary for this training.